School of Hard Knocks

School of Hard Knocks (SOHK) – the ground-breaking social inclusion charity that changes lives by re-engaging people who are not in Education, Employment or Training through sport – will receive pro bono sponsorship consultancy to improve the sponsorship infrastructure, proposition, processes and relationship management as Millharbour Marketing (now Sponsor View) becomes SOHK’s latest corporate partner.

“We are absolutely thrilled to enter into a partnership with Millharbour Marketing who are providing us with world-class expertise and support that will lead to a really rigorous and well thought through approach to working positively with potential sponsors.

I have known Sophie for several years now and have total confidence in this partnership, not just because of the specific knowledge that will be brought to bear upon our work, but because I know that she and her colleagues are incredibly passionate people who understand the power of sport to have a profound social impact.”

Ken Cowen, Founder and CEO, School of Hard Knocks

This partnership builds on an existing relationship where Sophie Morris, Director of Millharbour Marketing, has been a SOHK Business Ambassador since 2014, advising on sponsor relationship management.

Millharbour Marketing is now set to deliver sponsor relationship management strategy, reviewing the current proposition and processes and providing ongoing support in order to bring a more client-focused approach to sponsorship, to help the SOHK team deliver increasing value to sponsors.

“We have known the SOHK team for many years. It is an incredible charity that has already achieved so much thanks to the passion of its founder Ken Cowen and the skill and dedication of the management and delivery teams. We are very proud to play a small part in their incredible story by bringing a strategic sponsorship structure that will help deliver the value that sponsors expect.”

Sophie Morris, Director of Millharbour Marketing.